Oh , as propaganda I do see a difference, yes.
But to execute our enemies with maverick missiles is not kindness either, the propaganda aspect is the main difference.
The lesser difference is that we are making an effort to avoid killing people we do not need to, but since our stand off is so long we must fail at preventing collateral damage to some degree, this is a lesser difference.
That Isis isn't making any effort to sort its enemies from the innocent is a difference , but a very small difference , since this is the behavior we expect of them.