Vaughn’s television rescans the dark room, and notes a sale for the whiskey it was running on heavy placement last week. It scans each discarded sleeping pill bottle, inserting a rival brand into the current programme’s scenery. A computer-generated junior detective, calculated to remind Vaughn of himself, breaks from the script to press out two capsules. Behind, the bedroom window shows a pasted-in backdrop of the city where Vaughn spent what his social network history suggests were his happiest two holidays, and the lead CGI actress, a pretty amalgam of his last two ex-girlfriends, laughs at his joke.
http://www.ommatidia.org/2011/05/27/vaughn/
